Customer:
Today majority of people are turning spiritual and believing in astrology hence with the demand for astrology, our client wanted to create an astrology platform where users can see their personalized horoscopes, astrological predictions, birth chart readings, and get solutions to daily life problems and suitable guidance as per their signs. Our client is a renowned astrologer himself so he also wanted a booking facility similar to other daily astrology apps to monetize his business. Basically the client demanded an astrology app development where users can find personalized consultations and learn about daily horoscopes and other astrology knowledge.
A Challenge to Create a Best Astrology Platform:
As we started development, our mobile app developer team realized the app needed much stronger authentication and security as it involved the personal data collection of users. Plus large users are going to use the app and take consultation so it involves optimizing the database, server, and network for proper sync. Our client also wanted to collaborate with other astrologers so wanted to have a separate feature in the app that allows other experts to interact with users and charge their fees.
The challenge was processing complex astrological calculations in real-time to provide daily, weekly, and monthly predictions. These calculations need astrological chart data, planetary movements, and other dynamic inputs.
Astrology App Development Solution Implemented By Our Team:
Our client looking for trssted mobile app development company for hire astrlogy project. We started this astrology app development project by understanding the background of our astrologer client, target audience, and other similar competitors in the market. Then we prepared an empathy map based on user-persona because the main aim was to allow users to make decisions based on the predictions.
To solve the above challenges, our developers used AWS lambda for serverless computing to process astrological calculator requests and node js to process real-time logic in the backend. To give accurate predictions, our team integrated suitable astrological APIs to analyze planet movements and prepare suitable charts tailored to users.
Also, finding a reputed astrologer was a challenge for the team as it needed more effort and time.
We added the following features to allow the user to experience the best experience and provide accurate results based on their data.
Key Features:
- Create an account: Users can create an account via mobile number or email ID and then sign in to the app using their ID and password.
- Free trial: We added 3 free trials for first-time users to experience the app and understand how it's beneficial to them.
- Choose a consultant: Users can chat, or call with the suitable consultant of their choice to discuss their issues.
- Daily, weekly, or monthly horoscope: Users can read the daily or weekly horoscope according to birthdate.
- Compatibility check: Allows users to check their astrological compatibility with others by comparing their birth charts.
- Tarot reading: Users interested in tarot reading can opt for this option to get more insight.
- Subscription models: Users can go for premium services by paying for suitable subscription models according to their needs.
- Push notifications: Users can get notified about any astrological events or offers coming on festivals like free quizzes, live sessions, or free readings.
- Palm or face reading: Users can send a picture of their palm or face to get palm and face readings.
- Multi-language support: Users residing in other regions or areas can select a suitable language for more understanding to connect with specific astrologers.
Results of Astrology App Development Platform
After the launch, our client got the best response in the market.
- The app got a 30% increase in user retention due to the personalized recommendation feature.
- 40% increase in revenue through in-app purchases.
- More engagement from users of all ages due to the knowledge base and accurate horoscope prediction.
- Got 40k app downloads in the first month itself.
Technologies and Tools:
WordPress, HTML5, Django, react, AWS, payment gateway integrations, and other APIs
Are you Interested in Developing A Similar Astrology or Horoscope Platform?
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