Style Harbor: Outlet eCommerce Store

Our clients a smart shoppers who love getting high-quality designer brands at excellent prices. They know it’s hard to find the brands in regular stores, so they wanted to develop one of the best mobile-friendly e-commerce solutions for brand enthusiasts.

Challenge:

In a world entirely of shopping, there’s a big problem with too many unsold clothes, costing the fashion industry billions every year. Big brands end up with too many clothes because they plan for more sales than they get. This means there’s a lot of extra stock sitting around in factories. Our client visualized this challenge as a chance to help. They decided to team up with famous brands and buy their extra clothes at a considerable discount. This will help the brand get extra stock and let clients offer their customers real designer clothes at a much lower price.  

The client envisioned creating e-commerce website development that would benefit both brands and users. Drawing on our expertise in similar projects, our team smoothly brought the client’s ideas to life without any technical hitches. Our WordPress development team, with industry knowledge, developed an excellent e-commerce store tailored to the client’s needs.

Solutions:

Our team at Manektech kicked off the project with a comprehensive UX research phase, delving into the other competitor's website. This valuable insight allowed us to create a platform that combines a clean, minimalist design with informative content, ensuring an easy-to-use experience.

Key Features:

• Sign-Up: The user-friendly website offers a straightforward sign-up process, allowing users to easily register by providing the necessary details. To ensure security, Recaptcha is implemented.   
• Login:  Once the user signs up successfully, they can log in by entering their email address and password. The “Remember Me” checkbox is added to allow the users to stay logged in, eliminating the need for frequent logins. 
• Guest Login: Allows the users to explore the platform without creating an account by offering a guest login option. This makes it easy for users to check out the platform’s features and encourages them to get involved without creating a complete account.
•  Shop by Man/ Shop by  Women: Users can explore the unique “Shop Men/Shop Women” feature for a custom shopping experience. Based on the selection, the user will display a product list. 
• Membership Plans: Three different plan options are given to the users, each with different included items. The plans are Bronze, Silver, and Platinum. Plans are displayed to the users with their pricing and included items with a “Buy Now” CTA. Users can view all of them and can proceed by selecting the preferred plan. 
• Product Listing Page: Users can view a list of all the products with their titles, images, and prices. Users can also find search and filter options here. 
• Search and Filter:  Our development team has implemented the search and filter functionality to make things easier for the users. Users can filter the products based on size and categories. Users can also sort the items based on the latest products, price (descending), and price (ascending). Using the search bar users can search by entering the product name, or type of product they are looking for.  
• Product Details: This page will display the details of the particular product. The details include the name, images, ratings, and reviews submitted by others, an option to select a quantity, and an “Add to Cart” option.
• Cart:  Users can view a list of all the products they have added to their cart. From here they can view the basic details and edit the quantity of selected products. 
• Order Summary and Checkout: The Order Summary and Checkout feature makes users shopping easier. Users can check all the chosen items before confirming the order, ensuring a smooth and straightforward checkout for a stress-free shopping experience. 
• Detox:  If users have a lot of clothes and need to detox their wardrobe, this is the best feature for them. Here, the user can share details of the products by filling up a form and will receive a detailed report from the admin within 24 hours; if the user agrees, then the rest of the process (taking photos, listing products, and shipping) will be taken care by the admin with some fixed pre-decided fees. 
• Multiple Currency:  This will help the users to enhance their shopping experience more conveniently by selecting from three different currencies. This adds flexibility for customers, ensuring a personalized and user-friendly platform.
• DHL Integration: it allowed access to DHL's shipping services into systems. This integration optimizes and simplifies the shipping workflow, providing real-time tracking and order status updates. This streamlined technical integration lets Users leverage DHL's reliable and swift shipping capabilities.
• Payment Gateway Integration: We have simplified the online shopping experience with the developed payment gateway integration via Woocommerce. We have ensured the security and efficiency of transactions by integrating PayPal for a smooth payment process by using the WooCommerce PayPal Payments plugin

Results:

In conclusion, the implemented features and solutions not only addressed the client's vision but also provided users with a seamless, secure, and enjoyable online shopping experience, meeting the client's goals of bridging the gap between high-quality designer brands and cost-conscious shoppers.

Tools and Technologies:

• Frontend: WordPress
• Backend: PHP 
• Database: MYSQL
• Tools: VS Code